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00:00 Sales Organization Explained: Account Executive, Account Manager, Business Development & Sales Development
01:06 Account Executive
04:49 Sales & Business Development
07:24 Account Manager


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Account Executive

One of the most exciting roles in sales is the account executive. Any account executive acts as the quarterback of a business development deal. It's the Account Executives (also known as an AE) job to maintain the client's relationship and make decisions on which other team members they should bring into the deal. Account executives will also lead sales meetings, demos, presentations, and negotiations. And of course, Account Executives will be paid high commissions for closing significant deals for the company.

Sales & Business Development Representatives

SDR and BDR are the unsung heroes of sales. They're the ones who actively look for new clients to work with and generate meetings for account executives. Without SDRs and BDRs, and AE will have nothing to close. Sales and business development reps will typically generate meetings with clients via cold call, cold email, and LinkedIn.

Account Manager

Once a deal is closed, and the account manager's role is to make sure the customer is happy with the product and service they've just purchased. The Account Manager (also known as an AM) is also responsible for upselling and renewing customers.



Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became one of the top performers in North America in just one year.

After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students worldwide.

Since then, Patrick has trained over 70,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation, cold email, LinkedIn, cold calling, and sales skills.

Patrick's vision is to inspire others to pursue their dreams and provide the knowledge and tools to make those dreams a reality.

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