3 takeaways from this episode:
Social selling: using voice notes, and videos
Social selling with different buyer personas than sales and marketing leaders
How to overcome the fear of cold calling

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For more prospecting and sales development tips, join 2,611 SDRs getting the newsletter here: ⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠

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Welcome to Episode 28, where we immerse ourselves in the world of a topperforming Business Development Representative, Holly Allen of Deel.

She exceeded her target by 260%, got the 'Rookie of the Quarter', and 'Influencer' awards all in Q1.

Join us as we deep dive into:

Dropping sequences and emails for LinkedIn, voice notes, and cold calling
Targeting new accounts
LinkedIn Sales Navigator lists
Prospecting triggers
Video prospecting
Followups
Cold calling: Overcoming fears, effective endcall strategies, and time management


0:00 Intro
2:07 No sequence, and no emails
4:52 Why Social selling
7:43 How to go after a new account
9:27 LinkedIn Sales Navigator lists
10:53 Triggers for prospecting
13:34 LinkedIn voice note
17:47 Voice note and a message?
19:19 Follow up after the voice note
20:14 Video prospecting
23:29 Multithreading
24:18 Cold calling
30:07 End of a cold call
30:39 How to manage your time with social selling and cold calling
32:01 How to overcome the fear of cold calling
34:18 Social selling with CFOs and HR leaders
36:39 Favorite tool for prospecting on LinkedIn
37:14 Favorite resource to grow as an SDR
38:22 Advice for new SDRs

Follow Holly: ⁠
LinkedIn   / hollyallen1  

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Follow me on LinkedIn: ⁠⁠⁠  / ⁠