You need to boost your clickthrough rate (CTR) to get better results from your marketing emails and cold emails. But... what actually works?

Here's a guide to the number one way to improve the clickthrough rate in your emails. (As well as a few runnersup that feed into the number one way.) We'll help you focus your emails and optimize around getting the click — because more clicks means more conversions.

In this video we also reference some techniques where you'll want to read more:
A/B testing https://www.gmass.co/blog/abtest/
Custom tracking domains https://www.gmass.co/blog/trackingdo...
Building emails in GMass https://www.gmass.co/quickstartguide
Auto followup sequences https://www.gmass.co/features/autofo...

And here's more about why GMass is different than the other email marketing and cold email platforms on the market: https://www.gmass.co/blog/whatmakes...