Looking to build a career in digital marketing? In this video, Ed Wood, Chief Marketing Officer at CareerFoundry, provides a comprehensive overview of the field and its many components. From social media and SEO to email marketing and more, Ed covers everything you’ll need to know!

Offering his own insights and experiences, Ed’s valuable tips and tricks will get you on solid footing in the digital marketing field— so you can build an educational arsenal and suss out your preferred corner of the market.

If you're considering a digital marketing career, our Digital Marketing Program comprehensively takes students from beginners in tech to skilled professionals. Our course is designed to provide you with handson experience and a portfolio to showcase your skills, so you can hit the ground running in your new career.

You can find out more here: https://bit.ly/DigitalMarketingProgram2

Unsure if digital marketing is right for you? We also offer the Free Digital Marketing Short Course, which will give you a sense of what the field is all about without any commitment.

✍ Sign up today: https://bit.ly/DigitalMarketingShortC...

If you'd like a more indepth view on the topic, check out a comprehensive article we have written on our blog: https://careerfoundry.com/en/blog/dig...

In this guide, we’ll cover the following key points:

00:00 Digital Marketing industry
00:36 What is marketing?
01:45 Four P's of marketing
03:47 What is Digital Marketing?
05:09 5 ways digital world has changed marketing
07:24 Dichotomies of marketing
08:49 Digital Marketing roles
10:34 The mentality of a Digital Marketer
11:19 Digital Marketing process
12:16 What are the skills of a Digital Marketer?
14:01 How to get started in Digital Marketing, and your next steps

Thanks so much for watching!

#DigitalMarketing #DigitalMarketer #LearnDigitalMarketing

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https://careerfoundry.com/

What is Digital Marketing? (2023)
   • What is Digital Marketing? (2024)