Question of the Day: Is it ok if my competitor has a trademark for "Your hot" for me to use the same phrase but spell it "Your H.O.T.?" The product lines are the same. Or is this trademark infringement?

The purpose of trademarks is to prevent consumers from being confused about the origin and qualities of the products and services they’re buying. You can’t have a trademark that’s only slightly different from your competitions – such as a trademark that is spelled differently but sounds the same.

It is perfectly legal for two companies in completely different industries to use the same trademark – like Delta Airlines, Delta Dentist, and Delta Faucet. No one is going to be confused and think that these all come from the same company.

If legal questions were easy, we wouldn’t need lawyers.

More helpful information available here:
Two Companies using the Same Trademark:    • Two Companies using the Same Trademar...  .
10 Legal Commandments of Entrepreneurship: http://bit.ly/2r6FGRb.
Can you copyright and trademark a phrase: http://bit.ly/2r6lRtV.
Let’s Talk About Trademarks: http://bit.ly/30eFUFA.
How to Trademark a Business Name: http://bit.ly/11cSpLm.
The Risk of Not Registering Your Trademark: http://bit.ly/JhY6jB.
How to Register a Trademark with the USPTO: http://bit.ly/2r8y4xq.

Ruth Carter is an attorney at Venjuris Law Firm in Phoenix, Arizona – a firm that focuses on business, intellectual property, and internet/social media law. They are also a professional speaker, blogger, and author through Carter Law Firm.

Books:
The Legal Side of Blogging: How Not to get Sued, Fired, Arrested, or Killed: http://amzn.to/1FpqUE2
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The Legal Side of Blogging for Lawyers: http://amzn.to/1VKdFbB

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Disclaimer: This video does not constitute legal advice. Watching this video does not create an attorneyclient relationship with any viewer. If you need personalized legal advice, hire an attorney.