Rory will share with us his views on how the most interesting scientific work nowadays comes often not from within a single discipline but from the happy collision of different fields. In the same way the most interesting business ideas may come from a new combination of old approaches.

Rory Sutherland is the Vice Chairman of the Ogilvy Group

About TEDx: In the spirit of ideas worth spreading, TEDx is a program of local, selforganized events that bring people together to share a TEDlike experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, selforganized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are selforganized.* (*Subject to certain rules and regulations)

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