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SHEIN Influencer-Gate: did they mean it??The backlash explained.

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Justine Leconte officiel

SHEIN organized an influencer trip, as an initiative to bring good PR to the brand in the US. It backlashed, big time. In this video, I explain why that trip was a PR fake, and why the internet went ballistic on SHEIN and the influencers who were on the trip...

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WHAT I AM WEARING:
Jewelry (earrings and ring): https://bit.ly/2TngX9G'>https://bit.ly/2TngX9G
Bracelet: vintage Givenchy
Lipstick: MAC

SEEN OR MENTIONED IN THIS VIDEO:
My previous video about fast fashion:    • 5 myths Fast Fashion brands want you ...  
Change.org petition to forbid SHEIN in France: https://www.change.org/p/interdirela...
Hashtags of this SHEIN PR campaign: #sheinontheroad #shein101
A piece on SHEIN, from an actual journalistic source:    • Shopping Shein? Fastfashion brand un...  
A documentary published in 2022 in the UK, with hidden cameras in factories: “Inside the SHEIN machine: UNTOLD”: https://www.channel4.com/programmes/i...
Instagram Reels used in this video:
https://www.instagram.com/reel/CuDQsC...
https://www.instagram.com/reel/CtkiXs...
https://www.instagram.com/p/CtuDsYJT...
https://www.instagram.com/p/Ctkon96J4...
https://www.instagram.com/p/CtkiXsZO1...
https://www.instagram.com/p/CtnPlOMpO...
  / ctm2yhg9fa  
  / ctjhnswbp4v  
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MORE VIDEOS:
5 myths that fast fashion brands want you to believe:    • 5 myths Fast Fashion brands want you ...  
My video series on building a capsule wardrobe: https://bit.ly/2WuSB2L
New to the channel? Start with this playlist: https://bit.ly/3rBa5pC

✅ My FREE Masterclass + Workbook on building an ethical wardrobe: https://www.justineleconte.com/master...

✅ My Fillable Wardrobe Checklist: https://www.justineleconte.com/checklist

Shop my jewelry collection: https://bit.ly/2TngX9G'>https://bit.ly/2TngX9G
(Ethically & sustainably made, with recycled Sterling silver & 24K gold)

Shop my clothing collection: http://bit.ly/2YqAxEz
(Yarns & fabrics sourced from the best European mills, production 100% in Europe)

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WHERE TO FIND ME:
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Pinterest: https://www.pinterest.de/jleconteberlin
Twitter:   / justineleconteo  

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#fashion #fastfashion #shein #sheinhaul #sheinforall #sheinUS

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