How Birkenstocks Became A Fashion ICON! How Birkenstocks became cool? What is the story of Birkenstocks? Who founded Birkenstocks? What is Birkenstock Dior? What Birkenstock did Barbie wear? Who owns birkenstock? When is the Birkenstock IPO? What is Manolo Blahnik Birkenstock? In today's video, we explore Birkenstock, the shoe that has become a fashion Icon. Birkenstock was first discovered almost 250 years ago and was once deemed to be the Birkenstock Ugly shoe in 1963. However thanks to its ergonomic design, Birkenstock has become a must have shoe thanks to collaborations with Dior, Manolo Blahnik, Stussy and Barbie no less!

But why is Barbie choosing a cork sandal to wear instead of a high heel and how have Birkenstocks become a high fashion item that sell for upwards of $1000.

Here's how it happened.

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