The Animashow Episode 8 Season 3

SUMMARY
In this new episode of The Animashow, Sabry welcomes Josselin Charier, founder and CEO of HARI Studio. Together they discuss the global success of the animation series Grizzy & the Lemmings and the super interesting process of creating and licensing entertainment Intellectual Properties (IPs). They explore the development at HARI of new cartoons like Mystery Lane, the Weasy family, and a spinoff of Grizzy and the Lemmings, Baby Lemmings! This conversation highlights the importance of strong Storytelling Josselin Charier and his cofounder Antoine Rodelet started their careers as screenwriters and the balance between comedy and action in creating engaging content for a Kids’ audience. They also touch on the business figures and investments involved in producing and licensing IPs , and we talk about several millions of dollars here. You’ll also discover the crucial steps involved in pitching and selling a series to American and European broadcasters, the role of the producer in the development phase, and the importance of creating a strong brand in the kids universe. Have you ever heard of the Licencing Expo in Las Vegas? It’s the world’s largest licensing trade show! Weel, they are going to be there! Josselin touches on the potential of licensing and merchandising of Grizzy with toys, fast food chains and book editions, the impact of changing consumption habits of Kids on the animation industry aka Youtube & Tiktok and the future plans for HARI Studio in the coming years.

CHAPTERS
00:00:00 Introduction of Studio HARI
00:01:56 The Importance of a Good Author in Creating IPs
00:03:45 Target Audience for "Grizzy and the Lemmings"
00:05:30 The Distribution of Television Rights
00:07:17 The Creation of a Character Duo
00:08:58 The Creative Process of Greasy Eliming
00:10:41 The Fight Between Lemmings and Grizzly
00:12:34 Investing and Expanding with a Successful IP
00:14:12 Mystery Lane: A New Adventure Action Series
00:16:21 Characterizing Bro, Clever's Little Brother
00:17:58 Evolution of the Hamsters characters
00:19:29 Collaboration with Grizzy and the Lemmings
00:21:31 The Production Process of an Animated Series
00:23:06 Pitching Projects to Broadcasters
00:24:57 Broadcasting Rights and Spinoffs
00:26:35 Developments of Baby Lemmings and the Writing Process
00:28:20 Expanding Intellectual Properties
00:30:02 Mystery Lane in edition
00:32:10 Big Ambitions in Las Vegas
00:33:57 Licensing & Brand Partnership
00:35:54 Licensing Deals & Royalties
00:38:13 The Decrease of TV & the Rise of YouTube
00:39:57 Revenue differences across territories
00:41:52 Will HARI Studio produce a movie?

THE ANIMASHOW NEWSLETTER
1,000 read our free newsletter that breaks down the world of Animation and Entertainment.
Sign up ➡ www.theanimashow.com

ASK US A QUESTION
❔ We answer questions from you in our newsletter. Submit yours here: [email protected]

LISTEN TO THE SHOW, 7 DAYS LATER
iTunes: https://apple.co/3OVE0ok
Spotify: https://spoti.fi/482VF6g
Deezer : https://bit.ly/animashowondeezer

GET IN TOUCH NOW
Our website: www.theanimashow.com
Work with us: [email protected]

JOIN OUR COMMUNITY
Instagram ➡   / theanimashow  
Twitter ➡   / theanimashow  
TikTok ➡   / theanimashow  

OUR SPONSORS
➡ 22D Music : Since 2006, 22D Music Group is an independent music rights management company with a special focus on music rights of audiovisual industries with worldwide music coverage.
Find them on: https://www.22dmusic.com/

➡ Toon Boom : Toon Boom offers awardwinning software for 2D animation, storyboarding and production management softwares in film, television, video games, and education.
Find them on: https://www.toonboom.com/

OUR MEDIA PARTNER
➡ Ecran Total : Everything you need to know about the film and TV production business, from scripts to popcorn. Audiovisual news for professionals!
Read Ecran Total news on: https://ecrantotal.fr/