Gmail and Yahoo! have both announced major changes to their email authentication requirements and spam prevention policies, set to take effect in February 2024. In this video, we’ll take you through all the major changes and steps you need to take to ensure your emails won’t get rejected.

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Sending emails with your own custom domain. As opposed to using free email domains like @gmail.com in your from address.
Authenticating emails with DKIM, and DMARC.
Keeping spam complaints below 0.3%.
Allowing easy oneclick unsubscribe and honor unsubscribing requests within two days.


Adapting to New Email Standards in 2024 [Free PDF guide] https://bit.ly/476wezk
The beginner’s guide to using custom domains for email marketing https://bit.ly/48oOc10
A beginner’s guide to email authentication https://bit.ly/3txdivB
11 Reasons Why Your Emails Go To Spam & How To Fix It    • 11 Reasons Why Your Emails Go To Spam...  
How To Claim A Free Custom Domain in GetResponse    • How To Claim A Free Custom Domain in ...  

Don’t wait till it’s too late. ➡ https://bit.ly/GRFreeDomain
Just a couple of minutes to set up, with effects lasting a lifetime for your business email communications.

Got questions about upcoming changes from Gamil and Yahoo? Drop us a comment or reach out to our dedicated 24/7 customer support team. We're here to ensure your email marketing journey is a success!

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Skip to the part that interests you
00:00 New email authentication changes coming
00:43 What's actually changing?
01:37 Who's impacted by these changes
02:06 Send emails with your own custom domain
03:18 Authenticate your emails with SPF, DKIM and DMARC
04:22 Keep spam complaints below 0.3%
05:33 Make it easy to unsubscribe
06:37 Outro
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About GetResponse
GetResponse is the email marketing platform that empowers marketers, solopreneurs, coaches, and small business owners with comprehensive, affordable, and easytouse tools to grow, engage, and convert their audience. With over 25 years of expertise, GetResponse goes beyond email to provide powerful automation and list growth tools, making it the goto solution for those who want to succeed in building their personal brand, sell products and services, nurture their audience, and build a community.

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#gmail #yahoo #authentication