Ankit Srivastava, a veteran speaker, and lauded author, on simplifying the role of the user in a digital economy. The author of the bestselling book Social Media Marketing and Branding, The Micro MBA, he's one of the youngest in the sphere. As an Educational Activist, he promotes and campaigns for unconventional career choices and highlights the flaws in Asian education systems. He is also credited to coining the term "CareerBlindness". This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx