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5 ways to make it LOAD FAST: Google Tag Manager and Page Speed

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Leon Korteweg

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Do you get complaints from colleagues that your GTM container is slow? Do you want to optimize your PageSpeed insight score by bringing down the size of your GTM container? In this video I'm going to show you that tracking does not have to slow down your site. We will go over 5 ways to get your GTM container to load FAST. So your page speed scores are never impacted by GTM ever again.

Recommended playlist:    • Google Analytics 4 setup  
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Chapter markers:
0:00 Introduction
0:49 My story in UX
2:19 Example site with a high Page Speed score
2:50 Tip 1: Isolate the GTM container and run through PageSpeed Insights
8:07 Tip 2: Pause nontracking scripts (feedback widgets, cookiebanner, etc)
13:06 Tip 3: Remove old tags that you do not use anymore
14:48 Tip 4: Bulkremove old triggers and variables with GTM Tools (free)
16:26 Tip 5: Combine tags whenever possible
20:31 Bonus Tip: Offload tags into serverside container
22:44 Closing thoughts

posted by bemaths