Lindsay Morcom explores why Indigenous languages are matter to linguists and to Indigenous communities. She begins with a discussion of the cultural and linguistic reasons that Indigenous languages are so important. She then describes why they are at risk of being lost, with a focus on Canadian historical and current social contexts, from the genocide of residential schools to modern policy developments. Finally, she explores what practical things communities can do to help make sure that Indigenous language revitalization is a reality. She also describes what is needed in terms of policy, education, and support to ensure that Indigenous languages survive to be passed on to the next seven generations. After all, any reconciliation that does not involve the preservation and growth of Indigenous languages and cultures is no reconciliation at all: it is assimilation. Dr. Lindsay Morcom (Algonquin Métis, Bear Clan) is an interdisciplinary researcher with experience in education, Aboriginal languages, language revitalization, and linguistics. She earned her Master’s degree in Linguistics at First Nations University through the University of Regina in 2006. She then completed her doctorate in General Linguistics and Comparative Philology as a Rhodes Scholar at Oxford University in 2010. She now works as an assistant professor and coordinator of the Aboriginal Teacher Education Program at Queen’s University in Kingston, Ontario, Canada. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx