Store merchandising and design makes such an impact on how well you tell your brand story, retail sales, and etc. In this week's vlog, I'm revamping parts of my store to make room for new jewelry and clothing collection launches. I'll be remerchandising while also doing a little DIY painted arch project in the store. Join me as I head over to Home Depot, talk about the supplies you'll need for this project, show you how to do this project at home, all while sharing some of my tips on design and merchandising.
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✧ Timestamps ✧
00:00 Preview
00:39 Intro to the project
1:21 Picking up supplies
3:02 Why store design matters and project introduction
5:20 Project overview: what I'm changing and why
6:18 Supplies you'll need for your DIY painted arch
10:17 Project begins
10:22 Tips on taping your edges
11:55 Tips on flattening your tape
12:15 How to draw your arch + free handing
13:14 Dinner break!
13:52 How to start painting + tools of the trade
17:51 Project done! Clean up + reflection
19:55 Project reveal and final thoughts
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Visit Us InPerson
KESTAN
The Irvine Spectrum
Between Nordstrom and Sephora
818 Spectrum Center Dr.
Irvine, CA 92618
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Find me online!
➫ Instagram:   / hellokestan  
➫ Shop KESTAN: https://www.kestan.co
➫ Facebook:   / hellokestan  
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What is KESTAN? KESTAN is my womenswear brand bringing a fresh perspective on modern femininity and effortless dressing. Every piece is designed by myself, and taps into my designled philosophy that one should elevate the everyday. With an uncompromising commitment to quality and original design, each piece is crafted with endless wearability and a fun perspective in mind. Every season is designed as a capsule, and is centered around a central theme in story, color, and fabric. KESTAN's range includes clothing, jewelry, handbags, accessories, and home goods.