@benjamindennehy The UK's Most Hated Sales Trainer talks to Paul Sangster about his life and experiences as a sales trainer.

They discuss:
Benjamin’s road to success
The importance of a personal brand
☎ Cold calling and multichannel outreach
What makes a good salesperson
Company culture and remote working
KPIs, Targets, and incentives
Tips to be a better salesperson

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Timestamps

00:00 Intro
00:48 Benjamin Dennehy's Journey: From Humble Beginnings to Mastering Prospecting
11:12 Unveiling the Truth: Prospecting vs. Selling Skills
14:07 Benjamin Dennehy's Personal Journey: Overcoming Rock Bottom
17:38 Recognition on LinkedIn: The Turning Point in Benjamin's Career
21:12 Becoming the UK's Most Hated Sales Trainer
24:30 Sales Reality Check: Confronting the Hate in the Industry
25:51 Embracing Multichannel Strategies: Benjamin's Perspective
30:35 ThirdParty Prospecting: Is Outsourcing Worth It?
32:52 The Art of Prospect Research: Finding the Balance
34:36 Building Your Brand: Benjamin's LinkedIn Insights
37:53 Tailoring Training Techniques: Benjamin's Adaptive Approach
39:41 Rethinking Sales Metrics: The Problem with Pointless Measures
42:30 Generational Dynamics in Sales: Adapting to Change
43:58 Talent vs. Skill: Addressing Salespeople's Abilities
47:55 Cultivating Culture: The Impact on Sales Success
48:42 The Significance of Purpose: A Discussion with Benjamin Dennehy
52:01 Key Performance Indicators for Sales: What Really Matters?
54:00 Mastering the Prospecting Call: Insights from Benjamin
57:25 Demystifying Sales Techniques: The Truth About Selling
58:04 Efficiency in Sales: Why Laziness Pays Off
01:04:00 Deciphering "In a Meeting": Benjamin's Take
01:06:28 Benjamin Dennehy's New Platform: A Sneak Peek
01:08:30 Outro


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Thanks for watching!

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