Want to leverage the reputation of your company’s leadership on LinkedIn? Wondering what types of content your owner or CEO can write about? Explore how to position leaders to take advantage of LinkedIn.

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–    / @socialmediaexaminer  

‍ About Richard Bliss
– Website https://www.blisspointconsult.com/
– Podcast https://www.blisspointconsult.com/pod...
– SME Listener Offer https://www.blisspointconsult.com/sme
– Book https://www.digitalfirstleadership.com/
– LinkedIn   / bliss  
– LinkedIn   / blisspointconsulting  

Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/p...
– Connect with Michael Stelzner (@Stelzner) on Instagram   / stelzner  

⏰ Timestamps
00:00 Intro
01:31 About Richard Bliss
07:45 Why Business Leaders Should Pay Attention to LinkedIn
12:36 Common Myths About LinkedIn
18:30 OptimizingYour LinkedIn Profile as a Business Leader
29:46 Developing an Impactful LinkedIn Content Strategy

#SocialMediaExaminer #SocialMediaMarketingPodcast #LinkedIn