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Who Am I?
I am Rajat Yadav, an IIT Madras Alumnus and the founder of one of India's earliest and then largest mobile lending apps 'Z2P'. Having built Z2P from scratch, raising multiple funding rounds and finally selling my startup to PayMate, I am on a journey to build more meaningful businesses and share my knowledge in the process.
With so much buzz about digital marketing and paid advertisements, let us take a look at how should an ideal growth graph look for a potential milliondollar startup.
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