It's February 2024 and Instagram is rolling out FLIPSIDE. It's latest feature that will allow you to create a 'secret' Instagram profile (FINSTA), but will this be helpful to small business owners? Can FLIPSIDE help you engage with your audience and create deeper connections?

In this video, I'll explain:

What FLIPSIDE is
How FLIPSIDE works
How you will be able to tell if you have the new feature available to you
How you, as a small business owner, could potentially use it to help you grow your small business

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