Matilda Djerf Touches Turns To Gold: Curtain Bangs, Ballet Flats and Next, Your Preloved Trousers.

If you’ve ever wondered who’s responsible for making curtain bangs, ballet flats and Hulksized blazers go streetviral, blame it on It Girl du jour, Matilda Djerf the fluffyhaired, 25yearold TikTok phenom is probably already influencing what’s in your cart – even if you don’t know it yet. She of FarrahFawcett locks is the Swedish entrepreneur that’s earned a devoted fan base who follow – and purchase – her every move, be it a haphazardly thrown on claw clip or the $600 Dyson Air Wrap.

Today, we sit down with the 25yearold influencer to chat about the secrets behind #MatildaDjerfHair, why she turns down invites to Paris Fashion Week and the deets behind her sustainable and inclusive fashion brand, Djerf Avenue, set to hit sales revenues of $22 million this year alone. Plus, with news of a resell site set to launch any day, is Matilda Djerf starting her own beauty brand next…?!

What You’ll Discover In The Episode:

✨Why Matilda won’t support certain fashion houses, and the ethics behind her own fashion brand
✨How Djerf Avenue’s new circular resell site will work
✨The celebrity skincare line, brow gel and hair product she uses to get the signature Matilda Djerf aesthetic
✨ Her exact hair care routine
✨Why the influencer can’t get behind most drugstore beauty brands
✨What she really thinks about all of those Dyson AirWrap knockoffs!
✨What products she thinks are still missing from the beauty world
✨How Matilda overcame orthorexia, and how she approaches a healthy mindset now
✨The selfcare habits, workout and books Matilda relies on to stay balanced

Psst! Join us over on TikTok @breakingbeautypodcast for a fun behind the scenes where Matilda shows us everything in her designer bag!

Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 18442270302.
Shop everything in this video here: https://shopmy.us/collections/84962

Dyson Airwrap: https://go.shopmy.us/p748136
Ouai Leavein Conditioner: https://go.shopmy.us/p748139
Oribe Dry Texturizing Spray: https://go.shopmy.us/p748143
Rhode Skin Peptide Glazing Fluid: https://go.shopmy.us/p760403
Rhode Skin Barrier Restore Cream: https://go.shopmy.us/p760404
Supergoop! Glowscreen Spf 40: https://go.shopmy.us/p748158
Anastasia Beverly Hills Brow Gel Clear: https://go.shopmy.us/p748163
Rhode Skin Peptide Lip Treatment: https://go.shopmy.us/p760406
Tower 28 Shineon Lip Jelly: https://go.shopmy.us/p748165
Saie Glowy Super Gel: https://go.shopmy.us/p748168
Colleen Hoover It Starts with Us: https://go.shopmy.us/p748171
Jay Shetty Think Like a Monk: Train Your Mind for Peace and Purpose Every Day: https://go.shopmy.us/p748176

#matildadjerf #beauty #scandistyle #matildadjerfhair