You're about to hear from a renowned analytics expert. But this episode is about so much more than analytics. It's about being more deliberate, an essentialist even in your marketing.

Avinash Kaushik is the author of two bestselling books, Web Analytics: An Hour A Day and Web Analytics 2.0. He was at Google for 16 years and recently left to take on the global Chief Strategy Officer role at Croud, a leading fullservice marketing agency. He has a popular blog called Occam's Razor and a newsletter called The Marketing Analytics Intersect.

Avinash is an authoritative voice on how marketers, executives, teams, and industry leaders can leverage data to fundamentally reinvent their digital existence. He's been recognized as the Statistical Advocate of the Year by the American Statistical Association, Most Influential Industry Contributor by the Web Analytics Association, and recipient of the Founder's Award by Google.

To say Avinash is brilliant would be a vast understatement. I loved this conversation, and I'm sure you will too!

And now, on with the show!

#MarketingSpeak #StephanSpencer #AvinashKaushik #MarketingAnalytics #WebAnalytics



For transcript, actionable checklist, and links and resources, head on over to the episode show notes: https://www.marketingspeak.com/400'>https://www.marketingspeak.com/400

Marketing Speak Podcast:
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Get Yourself Optimized Podcast:
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Stephan Spencer:
https://www.stephanspencer.com
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