Jessica Schroeder Quirk is the author behind What I Wore, a personalstyle and fashionbased blog, and What I Wore: Four Seasons, One Closet, Endless Recipes for Personal Style, due in bookstores this summer. A graduate of Indiana University with a degree in Apparel Merchandising, Jessica worked as a fashion designer in New York City from 20052009.

Since 2008, Jessica has been posting photos and descriptions of her daily ensembles along with wardrobe advice, doityourself project ideas and behind the scenes peeks at the New York fashion scene. She has been quoted in Women's Wear Daily and the Wall Street Journal and been featured in the New York Post, Time Out New York, Lucky Magazine and Paper Magazine. Jessica has been a twicefeatured speaker at the Independent Fashion Blogger's Evolving Influence Conference during New York Fashion Week.

Last fall, Jessica married Adam Quirk (who shoots most of her daily photos) and they returned to Bloomington to make a home.

At TEDxBloomington, Jessica relays the importance of clothing in our daily lives. She notes how we all can capture important memories with our clothing, how "there is joy and luck and confidence in what we wear," and that "dressing for the job you want rather than the job you have" can give you "a day full of confidence."

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About TEDx In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, selforganized events that bring people together to share a TEDlike experience. Our event is called TEDxBloomington, where x = independently organized TED event. At our TEDxBloomington event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are selforganized.