Join us as Kolade Agboola, our Junior Graphic Designer explores the essence of creating a unified brand experience through collateral materials, navigate through the challenges and opportunities inherent in aligning brand collaterals across various touchpoints, while also exploring the various advantages of effective usage of brand collaterals. This training culminates in a conclusion that sheds light on the potential and strategic importance of leveraging brand collateral, and best practices to engage in to create a memorable and impactful brand experience.

#digitalmarketing #Digital #DigitalAsset #Itpartner #DigitalManagement #WeDoDigital #Branding #BrandExperience

00:00 Intro
02:10 Introduction to Brand Collateral
05:00 Benefits of Leveraging Brand Collateral for a cohesive brand experience
13:04 Types of Brand Collateral
25:14 Print Brand Collateral
51:09 Case studies
59:48 Best Practices for Brand Collateral Usage
01:04:59 Conclusion