With Japanese visitor numbers down to about half what they were in 2019, Hawaii needs to figure out new ways to attract and encourage visitors from Japan to come to Hawaii. There has been talk about a pretraveler program to allow Japanese visitors to bypass certain travel checkpoints. However, I wanted to share four solutions that Hawaii could implement to attract more visitors that doesn't necessarily involve federal government approval. Hopefully 2024 will see an increase of visitors from Japan, but with the weak yen, it could be a slow climb to what Hawaii used to experience in the past.

Intro 0:00
The Importance of Improving the Visitor Experience 0:42
How Holoholo Cards Could Help 3:47
Reaching Out to Japanese TV and Other Media 5:13
Kamaaina Discounts for Japanese Visitors? 8:33
Rethinking Hawaii as a Brand 11:09

Filmed using the DJI Osmo Action.

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