How do you increase prices for creative services? Are you scared to rock the boat and ask for more money? In this episode of Two Pixels Off, Michael Janda and Brad Hussey discusses strategies for increasing freelance design prices using the concept of supply and demand. Sharing their experiences on how to price correctly by tracking and analyzing wins and losses overtime to improve revenue and profits this is a mustlisten to if you want to grow and scale your freelance and creative agency business.


Two Pixels Off, Episode 3: Increase Your Prices with Supply and Demand


➡ This episode's highlights

Here are the highlights of the discussion:
00:00 Introduction
00:24 About Wix Studio
03:08 The Principle of Supply and Demand
03:53 Brad's First Freelance Project
05:37 Michael's First Freelance Project
11:44 Adjusting Freelance Rates
16:44 Why You Should Adjust Freelance Rates
20:35 Setting a Baseline Rate for Freelance Work
21:43 Hitting First FiveFigure Project
29:01 Your Money Blueprint and Reprogramming Yourself
30:42 You Shouldn't Be Winning 100% of Your Projects
33:11 Focus on Winning 40% of the Projects
34:22 Tracking Your Win Rates and Business Profitability
36:45 Rates and Your Perceived Value
38:54 Pricing Issues: Poor Communication of Value
44:18 You Have to Grow Your Business Over Time
45:48 Why You Should Aim to Level Up Your Business
46:48 Don't Hold Yourself Back and Play The Game
47:31 You Win, You Client Wins
50:34 Getting Paid Little Can Hold You Back
52:00 Closing

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About Two Pixels Off (Podcast)
Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad!

Listen to Two Pixels Off on your favorite podcast platform!
Learn More: https://twopixelsoff.com

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Powered by Wix Studio.
The ultimate nocode website platform built for agencies and enterprises.
Learn More: https://wixstudio.com

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Connect with Mike Janda
Website: https://michaeljanda.com
Community: https://morecreativeacademy.com
Instagram:   / morejanda  
YouTube:    / morejanda  
LinkedIn:   / morejanda  
Courses: https://morejanda.teachable.com

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Connect with Brad Hussey
Website: https://www.bradhussey.ca/
Community: https://creativecrewcommunity.com/
X:   / bradhussey  
Facebook:   / bradhussey  
LinkedIn:   / bradhussey  
Instagram:   / bradhussey  
YouTube:    / @creativecrewcommunity  

#freelancetips #freelancebusiness #creativeagency