In 2014, business partners Matt Scanlan and Diederik Rijsemus drove into Mongolia's Gobi Desert with $2.5 million tied up in plastic bags. Their goal: purchase 50 tons of cashmere wool from nomadic goat herders for their new clothing company, Naadam. Today, Naadam brings in more than $100 million per year selling relatively affordable cashmere clothing. Its lowestcost — and most popular — cashmere sweater sells for $98.
Produced by: Zach Green
Senior Managing Producer: Eric M. Clark
Senior Production Manager: Kathryn Mavrikakis
Additional Camera: Valentina Duarte
Editor: Marisa Forziati
Animator: Gene Kim
Reporter: Tom Huddleston
Additional Footage: Matt Scanlan, Naadam, Getty Images
Subscribe to CNBC Make It.: http://cnb.cx/2kxl2rf
Want to land your dream job in 2024? Take CNBC’s new online course How to Ace Your Job Interview to learn what hiring managers are really looking for: https://cnb.cx/483dEsg
About CNBC Make It.: CNBC Make It. is a new section of CNBC dedicated to making you smarter about managing your business, career, and money.
Connect with CNBC Make It Online
Get the latest updates: https://www.cnbc.com/makeit
Find CNBC Make It on Instagram: https://bit.ly/InstagramCNBCMakeIt
Find CNBC Make It on Facebook: https://cnb.cx/LikeCNBCMakeIt
Find CNBC Make It on threads: https://cnb.cx/threadsCNBCMakeIt
Find CNBC Make It on X: https://cnb.cx/FollowCNBCMakeIt
#CNBC
#CNBCMakeIt
I Took A $2.5 Million Loan To Start A Fashion Brand — Now It Brings In $100 Million/Year