Want to capture more leads from LinkedIn? Are you using the right ad format and conversion objective to generate leads?

LinkedIn ads expert AJ Wilcox explains how using lead generation forms in your LinkedIn ads can keep performance high and costs low.

You learn how to set up and use a lead generation form in a Sponsored Content ad campaign on LinkedIn.

You’ll also discover tips to optimize your lead gen form ads to collect the most relevant information from prospects, how to add custom fields to your form, and how to download or export your leads from LinkedIn.

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   / @b2linked  

Find Resources and Tools Mentioned In this Episode
How to Pay Less for LinkedIn Ads:    • How to Pay Less for LinkedIn Ads  

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00:00 Intro
00:43 Set Up a LinkedIn Ad Campaign
01:32 Audience Targeting and Lead Gen Form Ad Formats
02:36 Budget and Schedule Options
03:42 LinkedIn Ad Campaign Naming Convention
04:34 LinkedIn Lead Gen From Ad Copy and Creative
06:25 Create and Run the LinkedIn Lead Gen Form
10:21 Export and Access Your Leads

#SocialMediaMarketing #LinkedInAds #LinkedInMarketing