Klaviyo is the best email marketing platform for Shopify brands hands down, but it won’t set itself up! In this video I’ll walk you through the Shopify and Klaviyo integration, all of the email automation flows you need for your Shopify website, and 3 additional subscriptionspecific flows powered by the ReCharge and Klaviyo integration. I’ll also touch on how to build emails in Klaviyo with dynamic content and how to utilize Recharge quick action links.

Sign up for Klaviyo Here: https://www.klaviyo.com/partner/signu...
Sign up for Shopify Here: https://shopify.pxf.io/brandon

We will use REAL examples that we’re implementing day in and day out for our clients at electrIQ marketing to generate ROI increases monthovermonth in their accounts.

And here's the link to our free ecommerce audit if you'd like my team and I to take your account through an intensive audit where we'll provide our recommendations for improvement: https://www.electriqmarketing.com/fre...

Don't hesitate to reach out in the comments with any questions!

Timestamps:
0:00 Intro to Flows
0:43 Welcome Flow
3:00 Post Purchase Flow
5:51 Abandoned Cart Flow (both Add to Cart and Checkout Started Metric)
9:58 Browse Abandon Flow
10:56 Customer Winback Flow
12:42 Price Drop Flow
14:08 Summary of Shopify Klaviyo Flows

15:30 Building Emails with Dynamic Content

18:56 ReCharge Flows
21:10 Upcoming Subscription Flow
25:00 Subscription Cancelled Flow
26:40 Quick Action URLs
29:00 Custom Cancellation Reason Trigger Splits

30:45 Recap!

Useful Links & Content Mentioned in the Video:
Free ecommerce audit: https://www.electriqmarketing.com/fre...
Lifetimely: https://www.lifetimely.io/
Custom Add to Cart Metric for Shopify & Klaviyo: https://help.klaviyo.com/hc/enus/art...
Configure Viewed Product Web Tracking for Shopify & Klaviyo (Browse Abandon Flow): https://help.klaviyo.com/hc/enus/art...
Creating a Price Drop Flow: https://help.klaviyo.com/hc/enus/art...
Recharge Quick Actions: https://support.rechargepayments.com/...
Setting up Quick Actions: https://support.rechargepayments.com/...


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I am the founder and President of leading ecommerce agency Electriq. I built the business to oversee more than 55 brands and 45 team members in just three years before DRINKS.com acquired it in April 2022. Under my leadership, Electriq achieved the highest certifications available for the DTC industry, including:
Shopify Plus
Klaviyo Elite
Attentive Pioneer
⭐ Okendo Platinum
The exclusive Recharge Innovative Partner of the Year award
And more!

My proven ecommerce strategies focus on increasing customer lifetime value and cultivating bestinclass consumer experiences. This strategy created successful growth for brands such as Florence by Mills, Safely, Wine Insiders, Foria, HealthAde, Men's Wearhouse, and more. This model has successfully scaled earlystage startups, Fortune 1000 companies, and everything in between.

As a Gen Z entrepreneur, my business approach focuses on creating empowered and thriving teams as a key driver of business success. My entrepreneurial endeavors work to break the mold and create innovation for clients and their customers.

I continue to serve the marketplace as an advisor for business growth and how to build direct access to customers for longterm business success in an uncertain environment.
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