Learn how to get started with Google Tag Manager (GTM). In this video, you will learn what Google Tag Manager is, terminology (including tags, triggers, and variables), how to add Google Tag Manager to your website, and how to send data to Google Analytics using the new Google Tag.

YOUR EXTRA RESOURCES:
○ Google Tag Manager quiz – https://lovesdata.co/8eC+Q+
○ GA4 tutorial –    • Google Analytics 4 Tutorial For Begin...  
○ Shopify tutorial –    • Setting Up GA4 On Shopify Using Shopi...  
○ WooCommerce tutorial –    • How To Install Google Analytics 4 (GA...  
○ Squarespace tutorial –    • How To Install GA4 (Google Analytics ...  
○ Thinkific tutorial –    • Install Google Analytics 4 (GA4) on T...  
○ Google Tag Manager course (paid) – https://www.lovesdata.com/courses/goo...

GOOGLE TAG MANAGER TUTORIAL SERIES:
Lesson 1: (That's this video)
Lesson 2: Adding Tags –    • How to Add New Tags in Google Tag Man...  
Lesson 3: Preview and Test Tags –    • How to Preview and Test Tags in Googl...  
Lesson 4: Migrating to GTM –    • Migrating To Google Tag Manager – GTM...  
Lesson 5: Track Conversions –    • Track Conversions with Google Tag Man...  
Lesson 6: Track clicks, buttons & forms –    • Track Clicks, Buttons & Forms with Go...  
Lesson 7: GTM Tips and Tricks –    • Google Tag Manager Tips & Tricks – GT...  

JUMP TO A TOPIC:
00:00 Introduction
00:40 Benefits of Google Tag Manager
01:32 Tags
02:07 Triggers
02:40 Variables
03:19 Create an account and container
04:18 Installing Google Tag Manager
06:54 Adding a tag
07:25 Adding Google Analytics
10:00 Important points and conclusion

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