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Google Tag Manager Tutorial for Beginners (2023) with New Google Tag

Analytics Mania - Google Analytics & Tag Manager

A stepbystep guide on how to get started with Google Tag Manager (and install Google Analytics 4). This includes the new Google Tag template in GTM.

If you are working with Google Analytics 4, Google Ads, Facebook Pixel, or other analytics/marketing tracking tools, Google Tag Manager is a must. It lets you manage tracking codes much faster and easier.

If you are not sure how or where to get started, this Google Tag Manager tutorial is exactly what you need. In this 1 hour video, I'll show you how to:
Create your first container
Create your first tags in GTM (we'll use Google Analytics 4)
How to make sure that your setup works properly
And how to publish those changes (so that Google Analytics would start measuring your website traffic).
Additionally, some parts of the video will contain a quick introduction to Google Analytics 4 functionality.


00:00 Intro
00:46 What is Google Tag Manager?
04:14 Create an account and container
06:30 Account overview
10:17 How to install Google Tag Manager
14:28 Tags, triggers, and variables
18:07 Quick introduction to Google Analytics 4
24:40 Tags. Tracking pageviews with Google Analytics 4
28:40 Testing tags
32:20 Publishing tags
34:40 Implementing custom scripts
37:58 Quick introduction Google Analytics 4 event tracking
42:34 Triggers
48:47 Event tracking (with GA4)
01:00:09 What you should do next


✭ Free Ebook: Google Tag Manager for Beginners

✭ Course: Google Tag Manager Masterclass for Beginners

=== LINKS ===

Subscribe to our Youtube channel    / @analyticsmania  

✭ Video: Google Analytics 4 tutorial for beginners
   • Google Analytics 4 Tutorial for Begin...  

✭ How to install Google Tag Manager

✭ Google Tag Manager Preview Mode not Working? Here’s how to fix it

✭ Chrome Extension: Tag Assistant Companion

✭ Documentation: Automatically tracked events in Google Analytics 4

✭ Documentation: Google Analytics 4 recommended events

✭ Documentation: Enhanced Measurement Events

Free ebook: Getting Started with Google Analytics 4

✭ Wordpress plugin: GTM4WP


✭ Facebook   / analyticsmania  
✭ Twitter   / fedorovicius  
✭ Linkedin   / fedorovicius  

Subscribe to our Youtube channel    / @analyticsmania  

#googleanalytics4 #googletagmanager

posted by trennungsbf