Mauricio lost his job, started a freelance social media management biz, and became the creative director of a sports team all in the span of a few years. Learn more about the Social Media Management Accelerator: https://latashajames.com/smma
Thanks to Metricool for sponsoring today's episode! Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla
Register for the next SMMA Open House: https://event.webinarjam.com/register...

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0:00 intro
1:15 meet mauricio and empire strykers
2:10 leaning into your passions
4:45 how he went from insurance to marketing
6:40 metricool (ad)
7:57 fitting into a marketing team
8:51 what does a creative director do?
10:56 sports marketing during the off season
12:19 the power of collaboration
13:42 95 vs. freelance work
16:33 smma invite
17:38 advice for getting into sports marketing
19:19 the power of human connection
20:48 mauricio’s smma experience
21:25 where to find empire strykers

FREE social media manager starter kit: https://bit.ly/thesmmstarterkit

The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/cour...

The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this selfpaced course, you'll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/cour...

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