In this episode we explore the surprising truth that many people, including law firm owners, may be more afraid of success than failure. This is a concept that may seem counterintuitive. After all, why would we be afraid of success? RJon explains how our subconscious mind often seeks comfort and familiarity, even if it means holding us back from achieving our goals.

Failure Is Familiar

To further illustrate this, RJon shares his own experience of hitting rock bottom in 2007 and realizing that his fear of success, not failure was holding him back. He explains that failure was familiar, while success was unknown and uncomfortable. To overcome this, RJon challenged his subconscious resistance and actively worked against it. This is a strategy he advises others to use in order to reach their full potential..

A Simple Business

To overcome the fear of success within your business, it is essential to set up systems and process that promote success. RJon stresses that law firms are simple businesses to run when basic practices are set into place. This includes creating a business plan, tracking cash flow, and documenting systems, policies, and procedures. By consistently implementing and maintaining these processes, you increase your chances of success.

Key Takeaways

• Many people are more afraid of success than they are of failure
• Our subconscious mind seeks comfort and familiarity, even it it means holding us back from achieving our goals
• To overcome fear of success, be aware of your subconscious resistance and challenge it
• Law firms are simple businesses to run when focused on basic foundational practices

Links Mentioned

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Key Moments
1:12 Welcome
3:08 RJon on stage: Fear of Success
7:00 Take action on these concepts: https://profitfirstforlawyers.com/action'>https://profitfirstforlawyers.com/action
7:30 Law firms are simple businesses to run
8:21 Wrapup