NOTE FROM TED: Please do not look to this talk for medical advice. This talk only represents the speaker's personal views and understanding of chemicals and health which lacks sufficient scientific support. We've flagged this talk because it falls outside the content guidelines TED gives TEDx organizers. TEDx events are independently organized by volunteers. The guidelines we give TEDx organizers are described in more detail here: http://storage.ted.com/tedx/manuals/t...

In this talk, Amy Ziff shares how her personal health journey led to her advocacy for making the world less toxic, specifically in the products we are all exposed to on a daily basis.

Amy is the Founder of Made Safe, America’s first independent, 3rd party crosscategory certification program for nontoxic consumer products and a Nontoxic Certified Ingredient Expert. Amy Ziff has created America’s first independent, 3rd party crosscategory certification program for nontoxic consumer products. With Made Safe, she is harnessing our collective purchasing power to change the marketplace. With MADE SAFE, Ziff has built a robust community of people who want to use products that won’t harm themselves or their families. She has also built an ingredient database with thousands of unique ingredients and consults with companies on ingredient liabilities and product pitfalls leveraging the 360degree Ecosystem Approach her team has pioneered.
Amy is a proven entrepreneur and awardwinning brand marketer with a MA in Journalism. She is a Certified Clean Coach and has studied with renowned MDs and NDs. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx