We walk you through the best practices for how to respond to "Why should I hire you?"

This video is part of the jobapplications.com Ultimate Guide to interviewing. Our goal is to teach you how to give the best answers to common interview questions. How it works is we examine a common response from a real person, evaluate it, then give you tips on how to give an even better answer.

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[Transcript]
We asked this question as mock interviews, and here are some of the responses we heard…………………..
Answers like these are very common, and unfortunately, they won't set you apart from the competition.
Before the interview, research the company and the job posting to determine what the company's needs are. What problems do they face?
Next, think about the qualities that you have which can address those problems. Have two or three bullet points, which you could use to prove that you are an excellent choice for the job. Things you could highlight could be training, unique skills, or amount of time in the industry.
Be as specific as possible in your answer. Interviewers are numb to broad statements. They hear things like, "I'm a hard worker" all the time. You will be a much more enticing candidate if you spell out how you can help the company in a specific way.
If possible, use past experiences with quantifiable success to prove your point.
Here's an example answer that an interviewer would like:
"I have over six years of project management experience and a history making floundering teams more productive. In my last three positions, I surpassed my all of the company's productivity goals. I move fast and make results happen quickly. I know how much this company values efficiency, and that's why I am excited to get your budding projects running optimally in no time."
Remember to keep the response concise and unique. With a little bit of preparation for this question, you will stand well above the competition.