“Bond, James Bond.” 007 (Sean Connery) delivers the iconic line for the first time to Sylvia Trench (Eunice Gayson) in DR. NO at Le Cercle, Les Ambassadeurs Club, London. Producer Cubby Broccoli said, “Those words against the insistent rhythm of the ‘James Bond Theme’ was not just good cinema, it became the signature which has run through all of the Bond films.” Directed by Terence Young.

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Danjaq is the US based company that, with MGM, coowns the copyrights in the existing James Bond films and controls the right to produce future James Bond films. EON Productions, an affiliate of Danjaq, is the UK based production company which makes the James Bond films. Danjaq and EON control the rights to all worldwide traditional Bond merchandising, and with MGM control the rights in other areas of Bond licensing such as location based entertainment.