Blows my mind that we still have Ford dealerships deploying greedy tactics like this. Charging $10K over MSRP for their base F150 Raptors?! Meanwhile the rest of the world has moved to selling at MSRP and in many cases, offering 24K off sticker pretty easily. Seeing this nearsighted business approach from dealers in my region is a pretty disappointing. This is the Ken Garff Ford dealership in Fort Collins, Colorado. Think the GM of this dealership should have a chat with the GM at the Ken Garff Ford dealership in Cheyenne, Wyoming. Just cause you can, doesn't mean you should. Nobody is buying these Raptors and turning them for a profit that's not the market we live in. So they can't even claim that lousy excuse. If that does become the market we live in, it's because of them to begin with... charging these absurd markups.

This greedy behavior shows ZERO regard for the customer. ZERO respect, and ZERO interest in building longstanding relationships with their customer base. This just proves that they treat their customers like numbers... just another brick in the wall. No care for you to be a returning or lifelong customer. Shame on them.

What are you seeing in your local area? Are you still seeing dealers charge ADMs on their desirable vehicles and trims?

Thank you for watching as always, please consider Liking and Subscribing if you find any value in this type of content. Changing greedy behavior requires us to be vocal about it. Don't just roll over and accept this type of stuff... Standing up against it is what will drive positive change for the consumer. This here only lines their pockets. Times are tough for all right now, why take advantage of people when we're all struggling? Makes no sense to me.

Stay Untamed...

#ford #markups #f150 #fordraptor

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