Do you want to increase your conversions? Wondering how to leverage behavioral science to improve your results? Explore how understanding the brain can help your business.
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– / @socialmediaexaminer
About Melina Palmer
– Website https://thebrainybusiness.com/
– Podcast https://thebrainybusiness.com/podcast/
– Books https://thebrainybusiness.com/books/
– Free Book Chapters https://thebrainybusiness.com/sme
– Facebook / thebrainybiz
– Instagram / thebrainybiz
– LinkedIn / melinapalmer36ab8712
– Twitter / thebrainybiz
– YouTube / @thebrainybiz
Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/b...
– Connect with Michael Stelzner (@Stelzner) on Instagram / stelzner
⏰ Timestamps
00:00 Intro
01:11 About Melina Palmer
09:05 Defining Behavioral Economics and Why it Matter to Marketers
14:50 Behavioral Economics Concept 1: Framing Effects
25:09 Behavioral Economics Concept 2: Priming the Consumer
34:47 Behavioral Economics Concept 3: Anchoring With Numbers
40:27 Behavioral Economics Concept 4: Relativity and Price Perceptions
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